Eric Ruppel
and his Loose Cannon Race Team are looking for companies interested in
marketing opportunities for the 2006 season. The primary marketing
partnerships can be offered monetarily or an associate partnership,
with goods and services that are valuable to the race program ensuring
a competitive race team.
Depending on the commitment, your marketing partnership can include
• Prominent display of your company logo on the race truck, driving
suit, team uniform, and on the 53’ team trailer.
• Your company marketing materials on display in the pit area at
every race.
• Your company mentioned during television winner circle interviews.
• Your company mentioned during track grandstand interviews
(some venues draw over 60,000 spectators).
• Your company promotional items to be given away at each event.
• Your company logo, and description of the product on the team’s
website, as well as, a link to your company’s website.
• The opportunity to use Eric Ruppel and his race truck in your
company’s advertising and marketing (media publications, trade
shows, grand openings, etc.)
• Your company can be apart of cross promotional opportunities.
Eric
Ruppel and his Loose Cannon Race Team offers a unique opportunity for
value-added exposure for your company’s product and/or services. Media
coverage, spectator attendance and television viewership allows Eric
Ruppel to provide a professional marketing platform for potential
marketing partners.
What is
Championship Off Road Racing?
For eight years, Championship Off Road Racing has been recognized as
the “Place to Race Off Road”. CORR’s success continues to evolve
around a simple formula: Combine close, fender-to-fender racing on a
course designed to allow the fan in the stands to see all the action
on the track, while allowing television viewers at home to live
vicariously through their favorite driver.
SPEED is the television home of Championship Off Road Racing,
covering over 84 hours of racing action from the Lucas Oil Pro and
Sportsman Series. The SPEED network is in nearly 70 million homes,
covering nearly 60% of the U.S. (A.C. Nielsen Media, September
2004). This delivers a tremendous amount of coverage for racers and
sponsors alike.
What continues to make Championship Off Road Racing the place to
race off-road? Drivers, sponsors, and fans are drawn to the unique
style of racing. Current NASCAR superstars Brendan Gaughan and
Jimmie Johnson began their racing careers competing in the
Championship Off Road Racing series.
Championship Off Road Racing provides a vertically integrated
package for its sponsors. CORR not only serves as the sanctioning
body of the sport, providing stability in the rules package, CORR
also controls all television rights through its in-house production
facilities. Lastly, through its series marketing programs, CORR
guarantees sponsors will receive the same elements at each venue. It
allows sponsors to do “one stop shopping” and is the main reason
CORR continues its rapid growth.
This package is a huge selling point for racers as well. In 2005,
167 drivers (47 Pro and 120 Sportsman) representing 22 states and
Canada, competed in the series. The reason for the continued
increase in competitor turnout is stability. CORR racers can tell
their sponsors the series has exclusive coverage on SPEED. They can
also tell their sponsors that Lucas Oil Products is the Series Title
Sponsor. This stability allows the racer to put together multi-year
sponsor agreements and in turn, CORR continues to grow.
For the promoter, it is a similar situation. With a CORR sanction,
the promoter knows they will have a large, competitive field. They
know the package will bring television exposure for their local and
regional sponsors, the community, and the racetrack.
When you realize that there are more trucks sold today than any
other vehicle, and that the CORR Lucas Oil Series is the only off
road series to have such a strong television package, is it any
wonder why Championship Off Road Racing will continue to be “The
Place to Race Off Road”?
If you would like more information on Championship Off Road Racing,
write or call us at our Newport Beach office, or check us out on the
web at
www.corracing.com.
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Currently Eric Ruppel and the Loose Cannon Off-Road Race Team have
marketing opportunities available for the 2006 Lucas Oil CORR
Sportsman series.
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- To contact Eric Ruppel at Chetek
Off-Road. Call (715) 924-2729 or email:
rupe@chibardun.net
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